Repositioning Veterinary Tech into Pandemic-Resilient Logistics
Repositioning Veterinary Tech into Pandemic-Resilient Logistics
A Swedish family office built patented containers to prevent animal-borne pandemics but struggled to scale, lacking a clear commercial use case in farm tech.
A Swedish family office built patented containers to prevent animal-borne pandemics but struggled to scale, lacking a clear commercial use case in farm tech.
A Swedish family office built patented containers to prevent animal-borne pandemics but struggled to scale, lacking a clear commercial use case in farm tech.
The Challenge
The patented container had no viable commercial path in farm tech, and even with a second deep-cleaning patent, the business lacked traction and scalability.
The patented container had no viable commercial path in farm tech, and even with a second deep-cleaning patent, the business lacked traction and scalability.
The patented container had no viable commercial path in farm tech, and even with a second deep-cleaning patent, the business lacked traction and scalability.
The Innovatics Approach.
1
We stepped in to reframe the opportunity. Through strategic analysis, we explored how environmental data, such as wind direction, could be used to predict outbreaks and give farms early warning capabilities.
2
But even with predictive potential, the farm model wasn’t commercially viable at scale.
3
Then we combined the container technology with their second patent for deep cleaning, which could eliminate 100% of germs.
4
The brand itself was repositioned around innovation and democratic values, and we secured a strategic investment partner to fuel the next chapter.
The Impact
The Impact
Pivot redefined the company’s trajectory
From farm tech to logistics innovator
Resilient and compliant model
Built for global relevance
The pivot redefined the company’s trajectory. Instead of a stagnant farm tech play, it emerged as a logistics innovator with a resilient, compliant, and scalable solution built for global relevance.
The pivot redefined the company’s trajectory. Instead of a stagnant farm tech play, it emerged as a logistics innovator with a resilient, compliant, and scalable solution built for global relevance.
Explore Other Case Studies
Explore Other Case Studies
Building the Middle East’s First Industrial Innovation Hub
Building the Middle East’s First Industrial Innovation Hub
The Middle East lacked a space for industrial players to test and validate emerging tech, leaving a major gap in the region’s innovation ecosystem.
The Middle East lacked a space for industrial players to test and validate emerging tech, leaving a major gap in the region’s innovation ecosystem.
Turning Hardware into Strategy in the Middle East
Turning Hardware into Strategy in the Middle East
A niche deep-tech firm built high-gain antennas but struggled in the Middle East, where operators saw them as costly hardware with limited value.
A niche deep-tech firm built high-gain antennas but struggled in the Middle East, where operators saw them as costly hardware with limited value.
Pivoting from Traditional Care to Scalable Health Tech
Pivoting from Traditional Care to Scalable Health Tech
A family owned German healthcare group looking to expand to the Middle East did not have a scalable, technology driven looking model to draw in investment or traction in the region.
A family owned German healthcare group looking to expand to the Middle East did not have a scalable, technology driven looking model to draw in investment or traction in the region.
Repositioning Veterinary Tech into Pandemic-Resilient Logistics
Repositioning Veterinary Tech into Pandemic-Resilient Logistics
A Swedish family office built patented containers to prevent animal-borne pandemics but struggled to scale, lacking a clear commercial use case.
A Swedish family office built patented containers to prevent animal-borne pandemics but struggled to scale, lacking a clear commercial use case.
Repositioning Veterinary Tech into Pandemic-Resilient Logistics
A Swedish family office built patented containers to prevent animal-borne pandemics but struggled to scale, lacking a clear commercial use case in farm tech.
The Challenge
The patented container had no viable commercial path in farm tech, and even with a second deep-cleaning patent, the business lacked traction and scalability.
The Innovatics Approach.
1
We stepped in to reframe the opportunity. Through strategic analysis, we explored how environmental data, such as wind direction, could be used to predict outbreaks and give farms early warning capabilities.
2
But even with predictive potential, the farm model wasn’t commercially viable at scale.
3
Then we combined the container technology with their second patent for deep cleaning, which could eliminate 100% of germs.
4
The brand itself was repositioned around innovation and democratic values, and we secured a strategic investment partner to fuel the next chapter.
The Impact
Pivot redefined the company’s trajectory
From farm tech to logistics innovator
Resilient and compliant model
Built for global relevance
The pivot redefined the company’s trajectory. Instead of a stagnant farm tech play, it emerged as a logistics innovator with a resilient, compliant, and scalable solution built for global relevance.
Explore Other Case Studies
Building the Middle East’s First Industrial Innovation Hub
The Middle East lacked a space for industrial players to test and validate emerging tech, leaving a major gap in the region’s innovation ecosystem.
Turning Hardware into Strategy in the Middle East
A niche deep-tech firm built high-gain antennas but struggled in the Middle East, where operators saw them as costly hardware with limited value.
Pivoting from Traditional Care to Scalable Health Tech
A family owned German healthcare group looking to expand to the Middle East did not have a scalable, technology driven looking model to draw in investment or traction in the region.
Repositioning Veterinary Tech into Pandemic-Resilient Logistics
A Swedish family office built patented containers to prevent animal-borne pandemics but struggled to scale, lacking a clear commercial use case.