Reinventing a Deep Tech Giant
When geopolitical sanctions cut off access to its core markets, a Tier-1 deep tech company lost 75% of its $500M annual revenue almost overnight.
The Challenge
The brand was tied to restricted regions, leaving it with no path into democratic markets and no operating model to get there.
The Innovatics Approach.
1
We started by redrawing the map and identifying viable democratic markets across Africa, Europe, and PAC regions.
2
Then we rebuilt the operating model from the ground up, tailoring it to new cultural and regulatory realities.
3
The brand itself was repositioned around innovation and democratic values, and we secured a strategic investment partner to fuel the next chapter.
4
The brand itself was repositioned around innovation and democratic values, and we secured a strategic investment partner to fuel the next chapter.
The Impact
Compliant, scalable operating structure
$25M
pipeline underway
6
strategic clients
2
active POCs with Europe’s biggest telecom and public transport operators
Within months, the company had a compliant and scalable operating structure in place, a $25M pipeline underway, and a new investment partner backing its expansion. Market perception shifted, opening doors to major industry events and 6 strategic clients, including 2 active POCs with Europe’s biggest telecom and public transport operators.
Explore Other Case Studies
Building the Middle East’s First Industrial Innovation Hub
The Middle East lacked a space for industrial players to test and validate emerging tech, leaving a major gap in the region’s innovation ecosystem.
Turning Hardware into Strategy in the Middle East
A niche deep-tech firm built high-gain antennas but struggled in the Middle East, where operators saw them as costly hardware with limited value.
Pivoting from Traditional Care to Scalable Health Tech
A family owned German healthcare group looking to expand to the Middle East did not have a scalable, technology driven looking model to draw in investment or traction in the region.
Repositioning Veterinary Tech into Pandemic-Resilient Logistics
A Swedish family office built patented containers to prevent animal-borne pandemics but struggled to scale, lacking a clear commercial use case.
Reinventing a Deep Tech Giant
Reinventing a Deep Tech Giant
When geopolitical sanctions cut off access to its core markets, a Tier-1 deep tech company lost 75% of its $500M annual revenue almost overnight.
When geopolitical sanctions cut off access to its core markets, a Tier-1 deep tech company lost 75% of its $500M annual revenue almost overnight.
When geopolitical sanctions cut off access to its core markets, a Tier-1 deep tech company lost 75% of its $500M annual revenue almost overnight.
The Challenge
The brand was tied to restricted regions, leaving it with no path into democratic markets and no operating model to get there.
The brand was tied to restricted regions, leaving it with no path into democratic markets and no operating model to get there.
The brand was tied to restricted regions, leaving it with no path into democratic markets and no operating model to get there.
The Innovatics Approach.
1
We started by redrawing the map and identifying viable democratic markets across Africa, Europe, and PAC regions.
2
Then we rebuilt the operating model from the ground up, tailoring it to new cultural and regulatory realities.
3
The brand itself was repositioned around innovation and democratic values, and we secured a strategic investment partner to fuel the next chapter.
4
The brand itself was repositioned around innovation and democratic values, and we secured a strategic investment partner to fuel the next chapter.
The Impact
The Impact
Compliant, scalable operating structure
$25M
$25M
pipeline underway
6
strategic clients
2
active POCs with Europe’s biggest telecom and public transport operators
Within months, the company had a compliant and scalable operating structure in place, a $25M pipeline underway, and a new investment partner backing its expansion. Market perception shifted, opening doors to major industry events and 6 strategic clients, including 2 active POCs with Europe’s biggest telecom and public transport operators.
Within months, the company had a compliant and scalable operating structure in place, a $25M pipeline underway, and a new investment partner backing its expansion. Market perception shifted, opening doors to major industry events and 6 strategic clients, including 2 active POCs with Europe’s biggest telecom and public transport operators.
Explore Other Case Studies
Explore Other Case Studies
Building the Middle East’s First Industrial Innovation Hub
Building the Middle East’s First Industrial Innovation Hub
The Middle East lacked a space for industrial players to test and validate emerging tech, leaving a major gap in the region’s innovation ecosystem.
The Middle East lacked a space for industrial players to test and validate emerging tech, leaving a major gap in the region’s innovation ecosystem.
Turning Hardware into Strategy in the Middle East
Turning Hardware into Strategy in the Middle East
A niche deep-tech firm built high-gain antennas but struggled in the Middle East, where operators saw them as costly hardware with limited value.
A niche deep-tech firm built high-gain antennas but struggled in the Middle East, where operators saw them as costly hardware with limited value.
Pivoting from Traditional Care to Scalable Health Tech
Pivoting from Traditional Care to Scalable Health Tech
A family owned German healthcare group looking to expand to the Middle East did not have a scalable, technology driven looking model to draw in investment or traction in the region.
A family owned German healthcare group looking to expand to the Middle East did not have a scalable, technology driven looking model to draw in investment or traction in the region.
Repositioning Veterinary Tech into Pandemic-Resilient Logistics
Repositioning Veterinary Tech into Pandemic-Resilient Logistics
A Swedish family office built patented containers to prevent animal-borne pandemics but struggled to scale, lacking a clear commercial use case.
A Swedish family office built patented containers to prevent animal-borne pandemics but struggled to scale, lacking a clear commercial use case.